Victor J. Parrish

Victor J. Parrish

Fractional CFO & Advisor

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Financial Systems

Build Your First 90-Day Cash Forecast

Author

Victor J. Parrish

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6 min read

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Financial Systems

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A 90-day cash forecast is the single most useful financial tool for a small business. Here’s how to build a simple one in an afternoon.

If you could only add one financial tool to your business, I’d choose a rolling 90-day cash forecast. It turns “I hope we’re okay” into “here’s what’s coming,” and it doesn’t require complicated software.

Start with what you know

Open a simple spreadsheet with one column per week for the next 13 weeks. Enter your starting cash balance, then list the money you expect to come in and go out each week.

Cash in

List open invoices by the date you realistically expect payment, not the due date. Add recurring revenue and any confirmed new work.

Cash out

Add payroll, rent, loan payments, software, estimated taxes, and owner’s pay. Don’t forget annual or quarterly expenses that land inside the window.

Make it a habit

Each week, replace the oldest week with actuals and add a new week at the end. Within a month you’ll start spotting tight weeks early enough to do something about them: following up on invoices, timing purchases, or arranging financing before you need it.

The forecast will never be perfect, and that’s fine. Its job is to show you the direction of travel early enough to change it.

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Parrish Advisory Group, LLC provides business financial consulting and advisory services. Parrish Advisory Group, LLC is not a registered investment adviser and does not provide securities or investment advice. Life insurance products and services are offered through Victor J. Parrish, a licensed insurance producer, only in jurisdictions where he is appropriately licensed and appointed.

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